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The Fridge That Fed Over 6500 People
We distributed a series of refrigerators outside the stores in the city. Through social networks and media such as radio and TV, we invite people. Whoever wanted could donate, whoever needed it could pick up food from them.
More than 17,600 meals were delivered, also more than 6,500 people benefited from this program.
This Is Not Just Any Father’s Day
Father’s Day is one of the most important celebrations of the year, however, this year Localiza is also a day in which we resort to the usual gift proposing something different. Changing the gift that can be bought for an experience to remember for a lifetime: Rent a Car to make short traveling.
A Backpack to Catch the Sun By Chevrolet
We took something that the Guajira area had in abundance. The sun’s energy was turned into a primary school tool. Solar Kit, is a backpack to catch the sun’s energy and use it to study, experiment and bring the light home.
Prescribe a Puppy: Enhancing Treatments with Rx Dogs
We delivered the Vademecum to over 730 specialist clinics and invited them to include the dogs in their prescriptions as a complement to the treatments. In the same way that syrup is prescribed, we asked them to prescribe a puppy.
Gillette Perfect Shave
We migrated from a non-interactive site that was easily abandoned, to one that remained visited all the time. Thanks to this we can say that we had a regional success with more than 108,786 men answering the shave advisor questions in Argentina, Mexico, Chile, Peru, Colombia and Brazil.
Landscapes Tax Free
To reactivate the Colombian economy after covid-19, the government signed a law to eliminate taxes on the tourism industry. So that, Localiza Rent a Car decided to take advantage of it, promoting Colombia’s landscapes again tax-free.
Thank You for Appreciating My Work
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I am a bilingual, industry award-winning creative focused on the art of good copy, teamwork, and storytelling.
Very passionate about leading the creation of advertising campaigns, branding, and naming strategies that start from a great idea to generate great results.
Strongly believe in the power of a good creative concept. You will see several of them with my style applied in Scripts, Social Networks, Case Studies, and Campaigns.
Where I’ve Teamed Up
Some Awards I Won
